Brand Innovators Goes Global as it Welcomes Club CMO ~via @BrandInnovators

Brand Innovators Goes Global as it Welcomes Club CMO ~via @BrandInnovators

A Network gives you Reach; A Community gives you Power! Networks Connect... Communities Care.  AND no one does it better than the Brand Innovators Community. /Ted


Brand Innovators has officially welcomed Club CMO to its network. Marc Sternberg, Co-Founder & Co-CEO at Brand Innovators revealed the news at Brand Innovators’ Beach at Cannes Lions on Wednesday morning, where more than 2,000 top global marketing leaders from both organizations joined together to celebrate the milestone. 

“We are thrilled to power Club CMO and ensure the community thrives well into the future,” said Sternberg. “While the shared values and cultural similarities of our two organizations make it easy to partner, it is the unique differences that create a true synergy, allow both organizations to grow stronger together and add more value across all Members.” 

“It is the world's most engaged community of CMOs and leaders and they can’t wait to get in,” said John Suarez-Davis at Chief Commercial Officer at super{set}, who joined Sternberg onstage along with Manuel “Manolo” Arroyo is Global Chief Marketing Officer atThe Coca‑Cola Company. Suarez-Davis added that members would "unlock all of the value" of the shared network.

Club CMO, formerly The CMO Club, was founded in 2008 by Pete Krainik and now includes almost 900 executive marketers, across 30 Chapters in 11 countries. The new Club continues to experience strong global Member and Chapter growth. With the capital and operational support Brand Innovators is providing, the Members-only community will continue to fuel the private peer-to-peer conversations, education and experiences Members have come to expect, in a no-sell, no-press environment. As Club CMO joins the Brand Innovators family, the identities of Brand Innovators and Club CMO will remain distinct, yet with clear operational synergies.

“For 15 years, The CMO Club existed as a cherished place to come together, share ideas, be inspired, and solve our toughest challenges in an exclusive, yet relaxed environment,” said former ESPN and Cambia Health CMO, and Club CMO Board Member Carol Kruse. “So when we found ourselves seeking a new partner to carry us forward, a group of dedicated Members formed Club CMO and conducted a private search with a wellspring of support and excitement across our base. After considering multiple options, it became clear that Brand Innovators was the best home. On behalf of the entire community, we are exceptionally grateful and excited and we know that with the support of Brand Innovators, this community of the top marketing executives around the world will continue to lead the future together.”

“As we welcome Club CMO into the Brand Innovators family and focus on a seamless transition, we will not miss a beat producing the quarterly Chapter Dinners, annual Member retreats and special VIP Member Experiences at sporting events, festivals and other destinations that have been the heartbeat of the community,” said Brand Innovators Co-Founder and Co-CEO Brandon Gutman. “From there, we will continue listening closely to Members to foster the rich, empowering future we all want to build together.” 

We will reveal additional plans for Club CMO and announce its Board of Advisors in the coming weeks. If you are a CMO interested in registering to join Club CMO, please visit www.club-cmo.com and we’ll contact you shortly with more information.

Originally posted at www.brand-innovators.com

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